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Case Studies

  • MBI Case Studies

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RaceTrac

RaceTrac is a chain of over 550 gas stations and convenience stores, located in the Southern region of the U.S. While facing an abundance of competition among quality c-stores in the South, RaceTrac was looking to partner...

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RumChata

RumChata is a cream liquor that infuses the traditional Horchata flavors with Caribbean rum. MBI created a plan to increase their aided and unaided brand awareness, product trial and national sales velocity. RumChata...

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The Company Store

The Company Store is an online retailer that provides quality comfort through premium bedding and bath products. They faced increasing competition in the direct to consumer market and tasked MBI to grow revenue with...

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Sambucol

Sambucol is a line of unique immune support supplements containing black elderberry extract. They had strong national distribution and consistently innovated with new products yet still faced stiff competition in the...

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Tasty Bite

Tasty Bite is an all-natural line of shelf-stable Indian and Asian meals and rice available in all major grocery, natural and club stores across the US. We were tasked with the goal to drive increased sales velocity and...

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Media Production Group

Media Production Group offers creative video, audio and print services for Auburn University and a variety of organizations, including the Alabama Department of Economic and Community Affairs (ADECA). They were searching...

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Aesthetic Procedure

A revolutionary medical treatment needed to breakthrough to the aesthetics consumer market with a new brand refresh, alongside new patient demand and acquisition strategies. MBI was one of the partners that were chosen to...


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“We've worked with MBI for over five years and on tens of millions of dollars in media placements, and their team has always been professional, responsive and collaborative. Amidst changing business goals and a shifting media landscape, MBI has been a constant source of expertise, counsel and calm. I couldn't be happier with our partnership."

- C. Maas, Chief Marketing Officer at RumChata